Arise News/ThisDay Publisher Floats New Social Media Platform, LekeeLekee

By Joseph Sunday 

The Publisher of the Arise News/ThisDay Newspaper, Prince Nduka Obaigbena has floated a new social media platform known as LekeeLekee, which was developed by his media group as part of effort to expand his business strategy. 

Reports made public by the Chairman of Arise News/ThisDay media group, Prince Nduka Obaigbena through a statement signed by him, and introducing the new social media platform, revealed, that LekeeLekee is now live on the App Store, Google Play, and the web.

Adding, Prince Obaigbena maintained that the new social media space is also 

available as a Progressive Web App (PWA), which would enable seamless access across devices and connectivity levels, and stressing that it was developed to cater to what the organisation called the realities of underserved networks and communities.

Speaking further, Obaigbena described LekeeLekee as a fast, cutting-edge social media platform and super app, explaining that the platform is engineered to function optimally in low-bandwidth environments, offering low-data, high-speed feeds alongside video sharing, instant messaging with voice notes, community groups, and built-in content moderation tools.

The Chairman of the media outlet pointed out that the new platform also represents a strategic response to what he described as the disconnect between global technology platforms and local realities.

“For too long, global platforms have been built far from our realities. LekeeLekee is our answer — a platform that is fast, fair, and open, one that amplifies voices rather than extracting them,” he said.

He also emphasised that LekeeLekee is positioned not merely as a social networking site but as a digital ecosystem designed to empower users, encourage authentic engagement, and foster inclusive online communities.

The media entrepreneur added that the industry observers affirmed that the launch signals THISDAY/ARISE Media Group’s entry into the competitive social media space, leveraging its strong brand presence in broadcasting and print media to build a homegrown digital alternative.

Obaigbena called on users to embrace the new platform, describing it as an opportunity to participate in shaping a more equitable digital landscape, and equally encouraged stakeholders to join in the freedom to the organisation’s new digital future

Meanwhile, the launch marks a significant milestone in the group’s ongoing innovation drive and underscores its ambition to redefine digital engagement from an African perspective, and users can join Lekeelekee using the links: iOS, Android, Web.